1. What marketing strategy do you think works best today—social media, TV ads, word-of-mouth, or something else? Why?
2. Can you think of a campaign that influenced you to buy something? What made it effective?
3. Do you think emotional advertising (e.g., happy, funny, or sad ads) is more powerful than logical advertising (facts and data)? Why?
4. How important is brand image when customers choose products?
5. Do you think discounts and promotions are effective long-term strategies? Why or why not?
6. How has digital marketing changed the way companies reach customers?
7. Should marketing focus more on the product itself or on the lifestyle it represents?
8. If you were starting a new company, what marketing strategy would you use first? Why?