Question 1: What is a “niche” business, in your own words?
Question 2: Why do niche businesses sometimes succeed where big ones fail?
Question 3: Can you think of a successful niche business in your country?
Question 4: What problems do niche businesses solve that big companies don’t?
Question 5: Would you rather open a niche business or a mainstream one? Why?
Question 6: How important is it to follow trends versus solving a real problem in business?
Question 7: What risks do niche business owners face?
Question 8: If you had unlimited resources, what niche business would you start and why?